Privacy Policy (GDPR)

Last updated: 13 June 2026

Pursuant to Articles 13-14 of EU Reg. 2016/679 (GDPR).

1. Data Controller

PROFIT STRATEGJI Ltd., Str. "Alabin" No. 31, fl. 1, 1000 Sofia, Bulgaria. VAT: BG206356329 — UIC: 206356329.
Email: info@miraeofficial.shop.

2. Data processed

  • Identity and contact data (name, address, email).
  • Order, payment and shipping data.
  • Browsing data and cookies (see Cookie Policy).

3. Purposes and legal bases

  • Performance of the sales contract and order management — Art. 6(1)(b) GDPR.
  • Tax and accounting obligations — Art. 6(1)(c) GDPR (legal obligation).
  • Direct marketing and newsletter — Art. 6(1)(a) GDPR (consent), revocable at any time.
  • Analytics and statistics via cookies — consent (see Cookie Policy).
  • Fraud prevention and security — Art. 6(1)(f) GDPR (legitimate interest).

4. Recipients

Data may be shared with couriers, payment providers (e.g. PayPal, Klarna, Stripe), technology and hosting providers, tax advisors, and authorities when required by law. These parties act as data processors where applicable.

5. International transfers

Any transfer outside the European Economic Area only takes place with appropriate safeguards (adequacy decisions or Standard Contractual Clauses, Art. 46 GDPR).

6. Retention

Purchase data is retained as long as needed for the performance of the contract and for tax obligations (typically 10 years). Marketing data is retained until consent is withdrawn.

7. Data subject rights

Users have the right of access, rectification, erasure, restriction, portability, objection and withdrawal of consent (Arts. 15-22 GDPR), by writing to info@miraeofficial.shop. Complaints may be lodged with the competent supervisory authority, including the Bulgarian Commission for Personal Data Protection or the authority of the user's country of residence.

8. Nature of the data provision

Providing the data needed to place an order is mandatory to enter into the contract; refusal prevents the purchase. Marketing data is optional.